Job Summary

To call on both existing and prospective buyers within a prescribed geographical area, and maximize sales of the Company's products within trading guidelines established by Sales Management.

Key Accountabilities

• Provide a forecast for his assigned key customer list / territory.
• Achieve target sales volume and turnover.
• Achieve cost-effective sales coverage of his territory.
• Quotation/Tender presentation and follow-up.
• Make professional client presentations that promote price-value advantage.
• Submit accurate sales forecasts for his territory.
• Responsible for CRM reporting – opportunities, rental, used and projects’ updates.
• Report on all relevant competitive/market activities.
• Maintain a high level of product knowledge.
• Any other project/task assigned by the FSM.

Knowledge, Skills and Aptitude

• Educational Qualifications and Certifications: Degree in Mechanical/Electrical Engineering from a recognized University.
• Knowledge: Customer requirements, territories, projects and competitors’ strengths and weaknesses. Software skills: PowerPoint, Excel for preparing and making professional presentations to customers
• Technical Skills: Excellent Product knowledge. Ability to understand the features and operation of technical products and effectively communicate these to others. Ability to work on CAT software, FPC, VE.
• Language Skills: Advanced Level proficiency in both English and Arabic Language.
• Experience: At least 7 years in effective selling with a proven record of over-achievement of targets.

Key Interactions

• Key Internal Contacts: Franchise Sales Manager. Branch Manager. Product Support Representatives. Application Engineers. Sales Admin. Supervisor & staff. Credit Control Advisor.

• Purpose of Interaction: Discuss challenges, opportunities, threats and proposed solutions. Interact on specific issues pertaining to the branch. Interact post concluded deals to enable them plan the scheduled Product Support visits. Discuss customers specific Attachments and customization needs. Regular interaction on calls reports and commission payments. Customer credit requirements.

• Key External Contacts: Customers.

• Purpose of Interaction: Negotiating and securing Sales deals.

• Direct Reports: Junior Sales Reps.